BIA Hawaii – CAPS I Marketing Strategies for Aging & Accessibility

//BIA Hawaii – CAPS I Marketing Strategies for Aging & Accessibility
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Millions of Americans are living longer and more active lives, And with their Changing lifestyles, maturing Americans are also looking to revitalize their home environments. Identifying these opportunities and developing the skills to interact with 50+ customers can help you grow your business dramatically. Learn best practices in communicating and interacting with this exciting and evolving population, and take advantage of one of the fastest growing market segments in remodeling and related industries.

As a graduate of this course, you will be able to:

  • Explain the three segments within the Aging in Place market that present business opportunities for building professionals
  • Implement a process for promoting new opportunities for products and services in the Aging in Place market
  • Enhance your sales process with effective techniques for the Aging in Place market

Who Should Take This Course?
This course will benefit builders, remodelers and allied professionals that serve the aging in place market, including occupational therapists, real estate professionals and trade contractors as well as academics.

This workshop counts for six (6) continuing education credits (registered with the DCCA Real Estate Commission for the 2021-2023 biennium), Approved provider – BIA Hawaii